Saturday, January 16, 2010

Day 13 : Jade Gelskey



Day 13:

So for today I ventured all the way down to the other end of town (Walmart side) and check out what is going on in the typographic signs on fast food restaurants down there. I actually found a pretty decent sign. Aside from the flame like design I think the signs work really well. The typography is simple and strong like many of the others and the color scheme really draws your eye to what they are trying to say.

I think that this sign has a little more contemporary feel than the others I have posted up. It looks a little more like some thing people would design today. I like that they list the classic taco and then the price in a good hierarchy. I talked about how the last sign did not really work as well because this was not worked out correctly. I think this one is. 99Cents is cheap and will definitely get ones attention and the then they can see what actually is 99 cents.

Not to mention the entire time I was taking pictures the parking lot smelled like yummy Mexican food. Haven't ate at a Del Taco before but I am guessing its pretty tasty. Healthy prob. not. :)

day... 13 ..?

i can't believe i haven't thought about this before, BUT, my sophomore year here, i took intro to photography and for my final in that class i did a series of photographs about cedar city. funny thing is, being a designer, i took tons of photos of typography that i found around cedar city without really realizing what i was doing.. that was just the most interesting to me. So in reality, my project was found typography/imagery around cedar city. i am tempted to re-appropriate them into this project somehow.



day 13:


I found this building with what I call "forgotten type". You can't really read what it says. You can barely make out the word "Independent". I find it interesting that type can leave a lasting impression even when it is forgotten about when it was new, the typeface seems to have been bold san serif and probably would have been very clear to read form a distance. Now that the typeface is half gone, It is hard to tell whether it was painted on or was some sort of raised type. But now it is boring. It has lost it's meaning and seems dead. It looks like lettering from an old tombstone













sky messages!



wouldn't it be cool if there were greetings from the clouds everyday? Or if the clouds could form messages and tell you things? Cedar City would become the coolest place on earth.
I'm running out of things to say on these blogs to be honest! I'm having fun working on these panels though so we'll see. that's all for today guys sorry!

day thirteen: applying application


I've been talking about different applications of type & had mention using a stencil in a previous post. Well, here I've applied what I've been talking about.

I created a stencil to apply type to paper since I couldn't print white ink on this silver paper. In creating the final product I went through a series of creating negative & positive shapes (or positive & negative shapes, depending on how you look at it).

Mexican Anyone? (Day 13)

Checkout what I found up the canyon!

I have been experimenting a bit with some installations for another class and there is for sure some overlap with the subject matter and process of the two projects right now.

Around Campus


So I havent been able to post something in a few days due to technical and other difficulties so anyway I decided to do something a little more than just taking photos like I have been doing. I have been trying to focus on doing something with architecture because that is what I am going to be focusing on in my final part of this project but I was walking by this emergency call post thing and just loved the way that the text fit in it and also the sharp diagonal angles where one would press the button. Now it is pretty simple but I was experimenting with some things to do for my the final part dealing with dynamic objects, lines, or text so here is the experiment and I hope you all like!

Acupuncture anyone?


I sort of like this Acupuncture sign,(the top one). I like the logo and how it works with the text although I have no desire to be let myself be stuck by millions of sharp objects. Then I saw the bottom sign with the chunky pink text and it got me thinking about type faces and which type face would instill more trust. Would anyone go to have their appendix removed at a hospital with a font like Papyrus or Times New Roman?

From Local to International

Ok so I finally found something that's not on campus. This plaque is next to a statue of Helen Foster Snow in the park, across from Sizzler. She was born and raised in Cedar City and went on to become a very successful writer about China during the 1930s. Much of her work is now considered an authority of the state of affairs during the period.

Anyway, I love the way the gold letters look on the dark metal. You have to get up close to really appreciate it.

-Dan Gill

Full Service?

I wonder if the younger generation of drivers knows about the "Full Service/Self Service" concept. It seems to be an outdated form of filling your tank which makes it hard to find today.

day 13:

I found this building with what I call "forgotten type". You can't really ready what it says. You can barely make out the word "Independent". I find it interesting that type can leave a lasting impression even when it is forgotten about. When it was new, this typeface seems to have been bold san serif and probably would have been very easy to read form a distance. Now that the typeface is half gone, it is hard to tell whether it was painted on or was some sort of raised type . But now it is boring. It has lost it's meaning and seems dead. It looks like lettering from an old tombstone

Original Activity

In Cedar City there use to be many different activities that are not longer here anymore. There was the old main theater that was a dollar theater, a skating ring, and also a drive in movie theater. That is all gone now and the only original activity is the bowling ally.




Today's tour stops at the RV park which is customarily unkempt. Have you ever noticed that they are in the worst possible locations. The one in Layton for example, is right across the street from the air force base. Nothing like the sound of fighter planes with an evening campfire.

derrick williams (day 12)

i went around town and just fell in love with the motion of things and how to capture it on the camera, so i took some pics of slow shutter speed and i also played with the flash on and off. i then took this pic and i think that it is a great picture. the stop signs very vibrant and how the flash captured the sign was cool.
So as I have been exploring this idea of images through type, it is way more difficult than I previously thought it would be. So Here I sit experimenting, hoping something works.

Day 12: Jade Gelskey

Day 12:

So as for this blog post I wanted to look at the other side of what I posted on Day 11's post. I think that this one is more successful then the last and it all fits a lot better in the size and design they choose for both. The sandwiches fill up the entire thing and work with the little white shapes they have around the sign. The text is a little bit stronger then the last as well. The text still appears to small for these types of signs since they are supposed to attract passerbys not some one who is standing a few feet in front of them. And also the text "Crispy Chicken Deluxe" seems to be hugging that white line a little to tightly. Also I am not sure why they hyphenated the "Cheese-burger" on the top. That makes the sign look a little tacky.

The colors again are very bold and would be good to attract people but the design could definitely use a little work.

day twelve: not intended for all to see

So this happened to be one of my not so favorite pictures of the pictures I took today, but it got me thinking about some of the intentions type is used for. When we were first given this assignment, I was paying attention to the type used on signage because that is intended for all to see. It was also what came to others' minds when I asked them about what type they see or notice in Cedar City.

I took this picture simply because there was type, I really wasn't giving much attention to what it said or its purpose. I'd have to say that after looking at this a few times, that it does it's job. For something not intended to be eye-catching by the public, it is designed well. It is readable, clear, & its hierarchy contributes to that. It's funny how I almost walked right passed it. Yet, I know that so many people already have.