Monday, January 4, 2010
Dirt Wanted
Devo
day 1
i definitely know that i want this project to not be a generic view of cedar city, but rather of my personal experiences with our environment. i especially enjoy using typography as a reaction to the environment and have explored that concept slightly with my projects like this:
so, what if: typography becomes a layer of the environment that is not seen in the moment, but added after the fact, as a reaction to my experiences in the place (cedar city).
*Sigh* Day one Repeat idea....*sigh*
day one: white space
In brainstorming for this tour of Cedar City project I couldn't stop thinking about typography literally & seeing actual letter forms. I asked myself what makes the letterforms interesting? Is it the actual marks made that creates interest or the white space around it? The negative space around each letterform makes it legible. More or less white space creates a different affect to how the letterform appears & the overall feeling.
ink
Alright, so when we think about letterforms in cedar, we typically think of signs, flyers, newspapers, etc. But after being in Cedar City for most of the winter break, I realized that the the college students are really what bring life to this city. 7,000 (or so?) people that only have one thing in common with everyone else- SUU. With so many different people from a variety of places, its interesting to see personalities and characters mesh. What types of letter forms to people deem important enough to put on their bodies, or wear on their tshirt? Is it effected by the place you call home? Do people really think about it?
I'm not entirely sure where this will end up, but as a start I thought my friend's tattoo was a pretty bold way to express some hometown pride. When I asked him if he knew the typeface, he replied...."what? I don't know but it kinda sucks"...interesting.
Day 1: Shannon Coughlin
Type is viewed in many different ways. You see signs and billboards all over even in a small town like Cedar City, Utah. One of the most interesting concepts for me that we experimented with in Typography I was how letters can convey a message and emotions to the viewer. So I wanted to play with this subject.
My first image is a carving from a tree. I love the way these people wanted to preserve the way they felt about a person and broadcast it to everyone even though it is on a tree outside of Wendy’s’ fast food restaurant. I have always found it interesting when people carve their names or put their initials whether it is on trees, or in wet cement or on walls with graffiti. They want they name and their feelings to be out there by using typography. Even I have had the urge to put something in writing in wet cement from time to time.
Shannon Coughlin
Caution... Important Quote!
Festive Airs
Whenever I drive back to Cedar City from where I've been, I tend to look at land marks along the way and say- Ah ha, there's the "This is the place" bill board, and there's that sign advertising SUU and there at last is the large sign welcoming drivers to Cedar City, festival city. It lets me know I'm almost home.
Like so many other times, I noticed these signs and I had been thinking about Cedar City as a fun, little place to live with at least some cultural highlights here and there. Now with this assignment I got thinking of all the history behind the Shakespeare Festival and how typography plays a role in communicating a certain atmosphere anywhere you go. I was thinking it would be interesting to take type specimens from town, including all the signage having to do with Cedar City's heritage of festivals such as the Shakespeare and Groove Fest events and explore how different typefaces portray the mood of these events and does it affect what people think about Cedar City?
Taco Town
Anyways....
Tombstone Rubbing
This first image is taken from the letters engraved on a tombstone in the local cemetery. Now before you all assume that I'm a morbid tombstone rubbing, grave robber, allow me to explain my inspiration. I've been somewhat fascinated by the role that type can play in the long term.
Today, we throw away a lot of things with type on them, but for centuries, type has functioned as a means of leaving a mark that would outlast the mark-maker. It's a way for us to immortalize our ideas, for our posterity. Take the tombstone itself. We use the term "carved in stone" to refer to something that is unchangeable. I think the longevity of a tombstone is interesting because it essentially serves as a marker for a life that is temporary and finite. There is a contrast between the life of the inscription and the life of the person it now supersedes. By engraving the person's name in stone, we all can see that this particular person was here; that they lived.
That is why I would like to explore the ways that typography can leave a lasting impression, whether it be for a few years or for eons.
-Peace, Dan G.
Typography's Worst Enemy
a.) Cedar City has lots of businesses catered to the cattlemen.
b.) Those businesses use slab serif/egyptian type fonts for their signs.
c.) I saw a pawn shop by my place of work that uses that (Cedar has a few pawn shops--something we don't have in northern California).
d.) Driving home from work I noticed that there are huge trees on my street, also something I'm not accustom to seeing.
e.) Finally the idea came to me---Trees could really ruin your business if they dead center in front of your sign. Who is going to see that you're there? If typography is how we communicate visually, the tree has successfully defeated its purpose.
I bet I can find one or two business in town that are suffering from that. It IS Cedar, after all.
Day 1: Jade Gelskey
Topic: The topic I am picking for this project is going to deal with all of the fast food restaurants in Cedar City UT. It will be a tour of Cedar City through these places. Coming to Cedar City the amount of fast food places surprised and intrigued me. I would like to look a little more into this phenomenon.
Now I want to take this project a step further in meaning, and the theme is going deal with the nations (including Cedar City) obsession with these same types of fast food. Fast food is often very unhealthy, rarely makes you feel good and all around does not enhance our lives. The signage never reflects this. It does not discuss the results: obesity, unhealthy lifestyles and potential health risks.
With simple, yet strong typography and alluring images you can't help but take notice. The result is that many of us find ourselves in the drive-in. The power this design possesses is often dismissed as insignificant, but I believe it really does help make a difference in encouraging an unhealthy lifestyle.