Wednesday, January 6, 2010

Day 3: Rising above the reputation


This is yet another example of how type can be used with neon lights. Cafe Rio probably has the newest neon sign in Cedar City. The most common neon letters are the small beer ads, and open signs in windows. This sign shows how you can use neons as a way to amplify and outline the text to make it more noticeable and yet still maintain an upscale feeling. This sign leaves the bar and gas station reputation behind.

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