For 50cents more you can go MACHO. Here is another example that I found at Del Taco. Just like on the letters put up on the sign at Alberto's I am sure that these labels were made and put up by an employee of the establishment who's typical job is frying up tasty churros and not so much laying out type. Call me a nerd but I enjoy seeing design and type done in this manner, it feels more human. It is easier to connect/relate with on a personal level, and therefore in a way more approachable.
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